According to industry supply chain reports, Apple has decided to wind down its 'G-VR' program, which was tasked with developing a lower-cost version of the Vision Pro headset. The program focused on engineering a glass-substrate micro-OLED display that would significantly reduce manufacturing costs. Apple has decided to shift its hardware engineering resources away from bulky headsets toward lightweight augmented reality smart glasses.
The cancellation of the cheaper headset indicates that Apple is reassessing its mixed-reality roadmap. The high price and weight of the original Vision Pro have limited its consumer adoption, prompting the company to focus on everyday wearable form factors. Apple's upcoming smart glasses are rumored to feature a slim design with holographic displays, aiming for a broader market appeal.